The Prosecco Way of Life

Industry - BEVERAGE - Wine

Nino Franco
GOAL
Celebrate the 100th anniversary of the Nino Franco winery
OUTPUT
An autobiography of the founder Primo Franco
YEAR
2019

A one hundred years long story

Itaca has designed and curated the publication of Prosecco way of life by Primo Franco, published by Cinquesensi. The book, through the voice of the protagonist, tells the intimate story of a family that has dedicated its life to the Prosecco produced in the hills that are now a UNESCO heritage of humanity. The result is a double memoir: the memoir of its creator, and that of one of the most emblematic Italian wines in the world, dedicated to its lovers.

 

The book, presented on the occasion of the winery's 100th anniversary, can be found in bookshops and as an eBook both in Italian and English.

SHARE
OTHER PROJECTS FOR NINO FRANCO
ABBIAMO LAVORATO PER
ABB
Acimga
Adecco
Adidas
Allegrini
APCOR
Assiteca
Barilla
Campari
CCL
Courmayeur Mont Blanc
Eat's
Eden Viaggi
ENPA
Ethica Wines
Fragi
Heineken Mexico
Identità Golose
König
Laudemio Frescobaldi
Marcolin
Maso Zambo
Nielsen
Nino Franco
Pago
Partesa
Ricasoli
Rossignol
SAB Ortofrutta
Stefano Farina
Tenuta Luce
The Walt Disney Company Italia
Think About
Villa della Torre