The client
Argiolas
In the early 20th Century, Antonio Argiolas decided to bet on the wines of his land. Today, the third generation of Argiolas carries on with the same spirit, directing a Winery that is an emblem of Sardinia.
The goals
Where we started from
The social accounts of Argiolas need a change of route: a new strategy and a more authentic storytelling that would represent the tradition of Casa Argiolas and its wines famous across the world.
What we did
We created a profile in which the feed is divided into chromatic blocks that favour video content so that users are immersed in a colourful world, full of stories and meaning.