The extraordinary Alpine freshness of South Tyrol is enclosed in the personality of the wines of Nals Margreid. A historical winery that since 1764 preserves hundreds of years of wine culture and now includes 138 families of vintners and 160 hectares of vineyards between Nalles and Magrè.
Where we started from
Nals Margreid for some time has been looking to find the right language and communication touchpoints to build and strengthen a relationship with the Italian wine market. The final goal is to position Nals Margreid among the most important brands for Italian fine wines.
What we did
On social media we have created a story telling with a strong identity made of history, culture and Italy. Through various press-lunches with a focus on the wine and lifestyle press, we have found the route to express its fine wines.